USA Today: College Football Bowl Calendar

Company: USA Today, Sports
Platforms: Desktop
Technologies: Flash, XML
Details: Coming up with a calendar template is always a challenge… especially when you really want it to take on the fun aspect, which is what USA Today’s “personality” is. Unlike the NY Times or other sources, it’s not a hard read with graphics that spell it out. When the idea of putting bowl games on a calendar came up, it was all about finding some way to make it different and kinda fun… so with lots of ups and downs, I worked with Art Director, Ron Coddington, and we came up with this… which we later repurposed (also shown below)
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